[fa.telecom] MIT Communications Forum

Kahin@MIT-MULTICS.ARPA (10/11/85)

              Massachusetts Institute of Technology

                      Communications Forum





             Making Electronic Mail More Intelligent

                        October 31, 1985

                       Thomas Malone, MIT

          Kenneth Mayers, Digital Equipment Corporation



     Electronic messaging has become a familiar feature of the

office environment and a key element in office automation

strategy for many organizations.  As these systems spread, many

issues must be dealt with, such as accomodating evolving user

requirements, responding to rapid expansion, controlling junk

mail, and incorporating alternative technologies.  One of the

central challenges is how to enhance messaging features so that

users are not swamped by information overload.

     This forum will present the experience of Digital Equipment

Corporation, one of the pioneering users of electronic mail, and

will describe some recent innovative research at MIT which uses

artificial intelligence technology to improve the user's ability

to sort incoming messages by relevance and urgency and to route

outgoing communications to the most appropriate people within the

organizations.





            Electronic Media and the First Amendment

                        November 7, 1985



     While the First Amendment to the Constitution has been

interpreted to grant print publishers nearly unabridged freedom

of expression, electronic broadcast media have been regulated on

the grounds of "spectrum scarcity." Regulation of cable

television has been justified on a number of premises:  use of

public streets; "natural monopoly" characteristics; and its close

relationship to broadcasting.

     Recently, a number of important court decisions have

indicated that cable operators should be treated more like print

publishers than broadcasters for First Amendment purposes.  One

of these decisions struck down the "must carry" rule, which

required cable systems to carry all broadcast stations within a

certain radius.  This seminar will consider the impact of these

decisions on both the cable and broadcast industries and, in

particular, whether rapidly expanding channel capacity and new

delivery technologies undermine traditional justifications for

limiting First Amendment rights of the electronic media.





                  The Impact of the Divestiture

                        November 14, 1985

Lisa Rosenblum, New York Public Service Commission, Consumer Division

     Paul Levy, Massachusetts Department of Public Utilities

             Gayle Ruedi, AT&T Customer Services/MIT



     There has been more choice but also more confusion in the

telecommunications industry since the breakup of the 107 year-old

Bell System last year.  Both residential and business users are

faced with complex tradeoffs among products, services, and

prices -- in a market which is in constant technological flux.

State regulatory agencies have found their established practices

challenged by the changes climate and have had to reassess what

their role should be.  The divestiture has had a particularly

profound effect on AT&T, which has had to shed its monopoly

mindset and establish an image as a "new," competitive company,

while reassuring customers that it continues to offer state-of-

the-art technology and service.





                     Software Dissemination:

              First Sale and Shrink-Wrap Licensing

                        November 21, 1985

     David Waterman, Annenberg School of Communication, USC

              Robert Bigelow, Bigelow and Saltzberg

                  Robert McEwen, Boston College



     Home video technology seemed to promise motion picture

studios a new revenue stream from selling movies in the form of a

product that consumers would purchase and collect.  In practice,

the studios found themselves whipsawed by the "first sale"

doctrine:  If they marketed videocassettes as a product, copies

could be rented by retailers without paying royalties.

Alternatively, they could pursue a "rental only" strategy --

leasing copies to distributors and retailers, who could then only

rent to consumers, returning royalties for each rental.  The

middlemen resisted "rental only" plans and outright sale

prevailed.  The studios, in turn, asked Congress to modify the

law for audio-visual works.  They failed, but the law was amended

for sound recordings, which aborted the development of record

rental services.

     Although a bill to modify the first sale doctrine for

computer software was introduced in the Senate, software

producers have generally sought to characterize retail

transactions as licensing agreements.  But instead of having

dealers rent the software, the industry has relied on "shrink-

wrap licenses", which purport to create a lease upon the opening

of the package.

     Are shrink-wrap licenses enforceable?  Can they

effectively transform sales into leases and goods into services?

When should the first sale doctrine apply?  This seminar will

survey the law and then look at the economic and policy issues.





                   High-Definition Television

                        December 5, 1985

      Robert Hopkins, National Association of Broadcasters

                        Kerns Powers, RCA

                Edward Horowitz, Home Box Office



     The broadcast television system that has served America for

the past thirty years is undergoing revision at all levels.  New

technologies have been developed that equal or exceed the quality

of theatrical film, and the level of effort in research labs and

industry has raised the issue of a new standard that will allow

high quality world-wide program interchange.  One system,

designed by NHK in Japan, will have been proposed as a production

standard at the October meeting of the CCIR, and the CCIR

recommendations will be known by the date of this seminar.  The

speakers invited will discuss this standard and various other

approaches to high quality television.





                           4:00 - 6:00

               Bartos Theater for the Moving Image

                      The Wiesner Building

             (Center for Arts and Media Technology)

                   (Building E15 Lower Level)

                         20 Ames Street

              Massachusetts Institute of Technology

                    Cambridge, Massachusetts





           For further information call 617-253-3144.