johne@hp-vcd.HP.COM (John Eaton) (03/16/91)
<<<<< The Mar 14 issue of the Wall Street Journal had an interesting and must read article on direct marketing databases. Included was an admission by one industry exec that they had sent a direct mailing to all the people who were on the DMA no mail request list. They figured that these folks would have uncluttered mail boxes and would pay more attention to the message. They quoted someone from a magazine/newsletter titled "Privacy Times". Does anyone have an address/number for them? Is it worth subscribing to? John Eaton !hp-vcd!johne
kurt@think.com (Kurt Thearling) (03/18/91)
In article <6750011@hp-vcd.HP.COM> johne@hp-vcd.HP.COM (John Eaton) writes: > >They quoted someone from a magazine/newsletter titled "Privacy Times". >Does anyone have an address/number for them? Is it worth subscribing >to? > I just got off the phone with Evan Hendricks, the editor of PRIVACY TIMES. The magazine is published bi-weekly and is completely supported by subscription fees. The subscription rates are $195/year or $5 for a sample issue. The address is: Privacy Times P.O. Box 21501 Washington D.C. 20009 The phone number is 202.829.3660. Since $195 is a little high for me to personally subscribe, I guess I'll have to find a library that carries it. I will order a sample issue and post my impression to the net. kurt ----------------------------------------------------------------------- Kurt Thearling Thinking Machines Corp. 245 First Street kurt@think.com Cambridge, MA 02142 -----------------------------------------------------------------------