[comp.os.msdos.misc] Marketing your software

m1tdg00@fsrcs1.fed.frb.gov (Taegan D. Goddard) (07/20/90)

                           Publish Your Programs!
             A Hypertext Guide for the Software Entreprenneur

                            by Taegan D. Goddard

Have you developed a useful computer program?  This guide teaches you how 
to bring your program to market.  Topics include:

        * Finding a publisher         * Shareware marketing
        * Marketing strategies        * Incentives for registering
        * Publishing it yourself      * Retail distribution
        * Naming your program         * Catalog distribution
        * Packaging                   * Finding a reseller
        * Market profiles             * User groups and BBSs
        * Market research             * Magazine reviews
        * Registering a copyright     * Query letters
        * The ISBN standard           * and many other topics...

Publish Your Programs! is constantly being updated to reflect marketing
trends and new opportunities for the software entrepreneur.

Publish Your Programs! is a hypertext guide that runs on IBM PCs and
compatibles.  The program comes in both stand-alone and memory resident 
versions.  It makes use of the mouse if one is available.  
An index and table of contents make browsing the guide simple.  Just 
click (or press <enter>) on any topic and that page instantly pops on 
screen.  While reading a topic just click on a highlighted word to jump 
to that new topic.  Backtrack or move forward along your train of thought.

Taegan D. Goddard is an independent software developer with success in
both the traditional commercial and shareware markets.  He is the author
of Liberty!, an educational software program now marketed nationwide
by Zephyr Services of Pittsburgh, PA.  Several of his programs are also 
offered as shareware.  His disk, The Home Control Primer, has generated 
over 150 registrations from home automation enthusiasts.

Publish Your Programs! is currently available directly from the author 
for just $20.  Please send your checks to: 
 
	      		  Taegan D. Goddard
			  35 Woodside Circle
			  Hartford, CT 06105

Thank you for your support!