RXBROWN@UALR.BITNET ("MR.FANTASTIC") (06/26/91)
This is copied from MacWeek, Mac the Knife's column, without permission, but
who cares.
"Apple itself isn't above taking a gamble now and then. While lesser minds
might think the Mac LC is the perfect home color computer, there are some fairly
well-paid individuals at Apple who haven't forgotten the Apple IIGS. Although
the street price of LCs is hovering just below $1,700, the IIGS is languishing
at traditional computer specialty stores everywhere.
To correct this situation, Apple is exploring options that upscale computer
has considered before. Specifically, some within Apple's marketing hierarchy
have convinced themselves that a 40-Mbyte color Apple IIGS system would be just
the ticket for the home market if it were sold at the right price -- say, about
$1,500 -- and through the right channels. In this case, the right channels under
consideration reportedly include the American Express catalog and cable TV's
bizarre Home Shopping Network. There's even talk of opening an Apple company
store..."
This is as I said from Mac the Knife's article in MacWEEK, so I don't know
how true it is, but it sounds hopeful. I also re-typed it without permission,
so I hope the MacWEEK police don't come after me... :)
Robert
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