[misc.handicap] advertisements

Nadine.Thomas@p0.f10.n300.z1.fidonet.org (Nadine Thomas) (02/10/90)

Index Number: 6634

My only concern with advertising (as Vixen has stated) is that the echo
will be inundated (sp?) with them and with items that, in my WILDEST
dreams, I could never afford.  How about one person being the receiver
of the ads (via U.S. Mails) who can decide if it is of interest or can
be edited if too long and then the ads are put out ONE DAY only each
week.  This way we can expect that on X day we will recieve this and
can decide to scan or pass them and we won't have to be bothered with
them the rest of the week.
Just a thought and would like to hear replies if any. 
Thanks.
Nadine

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dmimi@uncecs.edu (Mimi Clifford) (02/13/90)

Index Number: 6705

Guess I'd vote 3 on the ad issue. And without a lot of graphic-like garbage
around them.  The ad that started this discussion seemed excellent to me--
gave a lot of info and seemed relatively objective.

Chita.Cazares@f114.n202.z1.fidonet.org (Chita Cazares) (02/13/90)

Index Number: 6723

I don't think affordability is necessarily a good filter. Not all 
disAbled are too poor to afford Item X and if that item could help 
ANYBODY, I'd like to know about it.
 
One of the gripes I have about marketers to the disAbled is that they 
rarely talk TO the disAbled person. Yet, when you look at it from their 
point of view, it's incredibly expensive to develop that contact. There 
simply isn't the kind of "pointed" media existing to reach a large 
number of disAbled effectively. If you have an item of interest to, 
say, tennis players or artists, there are a number of magazines with 
wide circulation to buy ads in. I have never seen similar material for 
the disAbled on any news rack. 
 
I really don't think the echo would be inundated by ads. There aren't 
enough companies out there who want to HEAR directly from the disAbled! 
These companies mostly deal with the Administrator class, where 
convincing ONE person means 20 or 30 sales to the group they represent.

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