chuq@Apple.COM (Chuq Von Rospach) (03/08/90)
[This was just released to Applelink. I figured a few folks on this net
might care, too... chuq]
MOVED OVER BUSINESS WIRE AT 8:31 AM, EST,
THURSDAY, MARCH 8, 1990.
Contact:
Brooke Cohan
Apple Computer, Inc.
(408) 974-3019
Wink Grelis
Regis McKenna Inc.
(415) 354-4506
APPLE USA ANNOUNCES ONE-YEAR LIMITED WARRANTY AND
SPECIAL CUSTOMER SERVICE PROMOTION
CUPERTINO, California--March 8, 1990--Apple Computer, Inc. today
announced that all Apple hardware products sold in the United States
after January 1, 1990 will be covered by a one-year limited warranty.
The limited warranty provides coverage around the world for U.S.
customers, who can obtain warranty service from any authorized
Apple reseller in more than 80 countries worldwide. Previously,
the U.S. warranty covered a 90-day period, and warranty service
was available from only U.S. resellers.
The company also announced that customers who purchased hardware
products in the U.S. prior to January 1, 1990 are eligible for a
special promotional price on AppleCare, Apple's extended service
plan for out-of-warranty products. AppleCare is available through
authorized Apple resellers in the U.S. and covers replacement parts
and labor. All Apple systems made since 1978 and purchased in the
U.S. can qualify for this special promotion.
"Although customers and resellers recognize that Apple makes
quality products, we know they want the additional value and
protection that the new warranty represents. It is the foundation
upon which Apple will build an increasingly responsive and
comprehensive service and support program," said Morris Taradalsky,
vice president, Customer Service and Information Services
Technologies.
In the U.S., customers who require hardware repairs during the
first 12 months of ownership simply take the system to any Apple
authorized service provider, present proof of purchase, and their
Apple hardware is serviced at no charge. For warranty repairs on
products purchased in the U.S. but serviced outside of the U.S.,
customers are required to pay the Apple authorized service provider
for the repairs and then must file a claim for reimbursement from
Apple USA.
The promotional AppleCare price, which is available from March 19
through May 31, 1990, offers an additional six free months of coverage
when six months are purchased. For example, the promotional price for
one year of AppleCare for an Apple IIe computer with color monitor
and ImageWriter II printer is $90; for a Macintosh SE computer with
an internal 20 megabyte hard disk the price is $162; and for a
Macintosh IIcx with an internal 40 megabyte hard disk and a color
monitor the price is $246. Volume discounts up to 25 percent are
available depending on the number of Apple products covered.
-30-
Apple, the Apple logo, Macintosh and ImageWriter are registered
trademarks of Apple Computer, Inc.
END
--
Chuq Von Rospach <+> chuq@apple.com <+> [This is myself speaking]
All spirits are enslaved which serve things evil -- Shelley