beckwith@sierra.stanford.EDU (beckwith) (08/09/90)
The subscription rate to the new Ms. is *$30.00* per year and they said that the magazine would be available at some news stands and in some book stores, call first...happy hunting! Check it out, it is more like the original Ms. and nothing (thankfully) like the Ms. that just went out of business.
sbp@hound.att.com (Susan B Price) (08/10/90)
In article <201@sierra.STANFORD.EDU>, beckwith@sierra.stanford.EDU (beckwith) writes: > The subscription rate to the new Ms. is *$30.00* per year I got a letter from Ms. saying that the rate was $40 but since I had subscribed to the old Ms. I could get it at $25, or $15 off. So are they trying to make my deal sound better than it really is? (I haven't responded yet. I want to see the first issue beforehand.) > Check it out, it is more > like the original Ms. and nothing (thankfully) like the Ms. that just > went out of business. I hope not. Sue Price --
vicki@mathcs.emory.edu (Vicki Powers) (08/11/90)
I got a copy of Ms magazine yesterday at a Coles bookstore (a chain
similar to Waldenbooks and B. Dalton). I found it well worth $4.50,
especially the article by Goria Steinem about advertisng and the old
Ms. They explain in the back that the subscription price is more than
6 times the cover price because of the cost of mailing the magazine.
A magazine with advertising can charge advertisers based on the number
of subscribers, thus they give subscribers a discount. Since the new
Ms doesn't have advertising, I guess they figure they can't afford to
discount. I will probably subscribe, who knows if the local bookstore
will continue to stock Ms for long. Also, subscribers will probably help
the magazine stay in business.
Vicki
--
Vicki Powers | vicki@mathcs.emory.edu PREFERRED
Emory University | {sun!sunatl,gatech}!emory!vicki UUCP
Dept of Math and CS | vicki@emory NON-DOMAIN BITNET
Atlanta, GA 30322 | gazit%oberon.usc.edu@usc.EDU (Hillel) (08/18/90)
In article <6220@emory.mathcs.emory.edu> (Vicki Powers) writes: >They explain in the back that the subscription price is more than >6 times the cover price because of the cost of mailing the magazine. That sounds strange because: 1) Regular distribution is quite expensive. You need store space, clerks and to deal with returned copies. The same is true for almost every commodity (that's why mail order is cheaper), but magazines lose their value *fast*. 2) Every other magazine is cheaper for subscribers. 3) They have your money in advance, and therefore they need less capital. >Also, subscribers will probably help the magazine stay in business. That's the reason why I will not subscribe...