[net.auto] Drunk driving in Minnesota

prgclb (12/21/82)

Those interested in the continuing drunk driving
discussion on net.auto should pick up a copy of
today's Wall Street Journal (Tuesday, December 21, 1982).
I'm not going to transcribe the whole thing --
it's too long -- but it describes how a combination
of realistic laws, workable enforcement techniques,
and clever public messages all come together
to cut the state's traffic death rate.

The article opens:
"Burma Shave's roadside advertising jingles delighted
motorists in the 1940s and 1950s.  Two weeks ago, a similar
cluster of five little red and white signs popped up again,
along U.S. Highway 169 in northern Minnesota.  The message:
'It's best ... for one ... who hits the bottle ...
to let another ... use the throttle.'"

				Carl Blesch
				Bell Labs - Naperville, Ill.
				IH 2A-159, (312) 979-3360
				ihuxm!prgclb