[net.auto] An OEM Computer Company of a Different Stripe

guy (04/22/83)

Yes, that's right, net.auto and net.micro.

To quote the ad:

An OEM Computer Company of a Different Stripe.

(pictures of several models of the computer with different colored stripes
on the box; it's about Fortune-sized)

Each of the above computer systems is different.  Not just outside because of
color.  But inside as well...

Styled By Bertone.  Powered by 68000 and System III UNIX.

...It's lines wrap smartly around the most compact chassis in its class, a
chassis really in a class by itself, thanks to the styling of Italian master
designer, Bertone.

Bertone?!  The same Bertone that did the Fiat Spider 2000, the X1/9, and
several Italian exoticars?

Is this a new trend in the microcomputer business?  Will Pininfarina feel
obligated to sign up with another manufacturer, and Ital Design (they do
general industrial design, as well as cars)?  Will we have "show computers"
at Comdex and NCC, where somebody takes an existing micro box and puts a lot
of exotic cabinetry and hardware/software into it to show the manufacturers
what can be done and what the design firm can do for them?