CER2520@ritvax.bitnet (C. E. Reid) (10/07/89)
[Reprinted without permission from Democrat and Chronicle, a Gannett Rochester Newspapers, Rochester, New York, Wednesday, October 4, 1989, page 10D] ROCHESTER TEL BUYING 4TH PHONE COMPANY IN WISCONSIN Local firm planning to speed up acquisitions By Phil Ebersole, Democrat and Chronicle Rochester Telephone Corp. executives, announcing their 11th telephone company acquisition so far this year, told financial analysts yesterday they expect the pace of acquisitions to accelerate. Their latest acquisitions, St. Croix Telephone Co., serving 5,300 access lines in northwest Wisconsin, will be Rochester Tel's fourth acquisitions in Wisconsin, its 13th in the Midwest and its 22nd overall. John K. Purcell, a Rochester Tel vice president in charge of acquisitions, hinted that Rochester Tel soon may make its first acquisition west of the Mississippi River. Minnesota, for example, would be a happy hunting ground from Rochester Tel's point of view. Companies with fewer than 15,000 access lines, the kind of small company Rochester Tel likes to buy, can increase rates up to 10 percent a year, within certain financial limits, without review by Minnesota regulators. Purcell said he visits 95 to 100 telephone companies a year. In all, there are 483 independent telephone companies in the United States serving more than 1,000 access lines. Fred R. Pestorius, vice president of finance, said Rochester Tel plans to speed up its pace of acquisitions. Other parts of its strategy are to use technology to add new services and to expand unregulated businesses, such as the RCI Corp. long distance service, to achieve economies of scale. Small rural companies generally enjoy faster revenue and profit growth than Rochester Tel's core six-county service area around Rochester. Alan C. Hasselwander, president and chief executive officer, said that's because New York regulators require Rochester Tel to subsidize small rural telephone companies elsewhere in the state, mainly through the way long-distance revenue is shared. By his calculations, those subsidies are equal to $2 a month for every access line. Small rural companies, on the other hand, receive subsidies, said David Mitchell, executive vice president of Rochester Tel's Telephone Group. The logical conclusion, which he didn't draw explicitly, is that it makes sense for Rochester Tel to get on the receiving end. Rochester Tel also has a goal of having one-third of its access lines outside New York state so as not to be dependent on one state's regulators. Currently, about 15 percent of its access lines are outside the state. Other companies -- notably Century Telephone Enterprises of Monroe, La., and Telephone & Data Systems Inc. of Chicago -- also are buying small telephone companies. Mitchel said Rochester Tel won't outbid its rivals by paying more than a company seems to be worth. But Purcell said it has an advantage in its record of allowing its subsidiaries to continue to maintain their own separate identities. He also said Rochester Tel doesn't rule out buying larger companies, but so far none has been offered for sale. The St. Croix acquisition will include New Richmond Cable, a cable television company with about 1,200 customers. It will be Rochester Tel's second rural cable television company, along with one in Indiana. "In our judgment, cable TV is a natural adjunct of the telephone business, offering great growth potential," Mitchell said. Federal law bars telephone companies from the cable TV business in all but the smallest rural communities. Hasselwander said there's a good chance the law will be changed and he'd like to enter the cable business in a few years, after completion of Rochester Tel's fiber optics network, which could carry many channels of TV signals. On Monday, Rochester Tel warned that profits for the second half of 1989 will be less than in 1988. The stock price, which had gone up from $26.625 a share (adjusted for 2-for-1 split) to $44.875 on Friday, fell $2.50 a share on the news. Yesterday it closed at $43.375, up $1.