cramer@uunet.uu.net> (04/07/90)
Do you ever wonder how much in touch with Middle America advertising
executives are? My wife and I saw a pretty impressive demonstration
that AT&T's aren't in touch. AT&T is pushing their international
calling card with the phrase "One World. One Card." Are they unaware
of how many Americans (and I suspect more than a few Canadians) are
going to start from the phrase, and look for "666" somewhere on the
cards?
Someone needs to get word to AT&T that this is going to make Proctor &
Gamble's problems seem pretty minor -- especially since such a minor
change in phrasing would do so much to avoid these problems. "One
card calls the whole world."
Clayton E. Cramer {pyramid,pixar,tekbspa}!optilink!cramer
Disclaimer? You must be kidding! No company would hold opinions like mine!