klb@pegasus.att.com (Kevin Blatter) (09/17/90)
The other night while I was watching "Nightline" I observed Sprint's "Rebuttal" to AT&T's get "them" to put it in writing. This was the commercial which closes with "Lighten up AT&T". At first I thought, "what an interesting way to close a commercial?". AT&T has made fun of Sprints "so quite you can hear a pin drop" bit before, but I never thought we (as if I have anything to do with AT&T's advertising!!) were pointing the finger at Sprint with the new ad campaign. Anyway, I guess that Sprint feels as though AT&T is trying to capitalize on Sprint's recent misfortunes with making money (ie. record 2nd quarter losses). If this *is* the case, it is quite interesting since wasn't it Sprint who took the cheapshots last January with the "Only LD carrier never to have had a major outage" ad campaign. Kevin L. Blatter AT&T - Bell Laboratories Lincroft, NJ P.S. AT&T pays me to write software, not to write advertisements nor to share opinions in this forum. These opinions are my own.