jww@sdcsvax.UCSD.EDU (Joel West) (10/15/87)
[The following is a press release from AppleLink that I thought might be of interest to my fellow tea leave-readers.--Joel] Strong Sales and Earnings Gains Cupertino, California. October 14, 1987. Apple Computer, Inc. reported strong increases in net sales and earnings in fourth quarter and fiscal year results for the periods ending September 25, 1987. Net sales rose to $786.4 million during the fourth fiscal quarter, a 54 percent increase over the corresponding quarter in the prior year. Fourth quarter earnings climbed to $0.54 per share, a 116 percent increase compared to $0.25 per share, (as adjusted for a two-for-one stock split effected on May 15, 1987), in the comparable period of the prior year. For the full year, Apple's sales rose by 40 percent to $2.66 billion from $1.90 billion in fiscal 1986. Net earnings for fiscal year 1987 were $217 million, a 41 percent increase above the $154 million recorded in fiscal 1986. Earnings per share were $1.65 per share compared to earnings of $1.20 per share, (adjusted for the two-for-one stock split) in fiscal year 1986. "Our new products are shipping in record numbers," declared John Sculley, chairman and chief executive officer. The Macintosh family of products is shipping at its highest level ever." "Our education sales remain strong", said Sculley. "The AppleIIGS has helped us maintain a leadership position in the kindergarten through grade 12 market by shipping in record volumes during this school year's first education buying season. The Macintosh family of products is selling very well in the higher education market. "We are very encouraged by the strength of demand for Apple products," added Sculley. "We have taken this opportunity to increase sales and marketing expenses in order to support further market expansion. During the current quarter we increased our field sales staff in the U. S. by approximately 25 percent from the end of the previous quarter." "Fiscal year 1987 has been a year of record achievement for Apple Computer," noted Sculley. "We successfully introduced many new products throughout the year. They have been well accepted, particularly in the business market. We have now completed the repositioning of Apple and enter fiscal year 1988 with strong momentum and a full complement of new products."
chuq%plaid@Sun.COM (Chuq Von Rospach) (10/15/87)
One addendum to this that I saw in the local newspaper. Last year Apple said they shipped 400,000 Mac's. This year they are estimating 700,000 (no breakdown between Mac/SE/II). If THAt is true, by the end of the next fiscal year there will be 2,000,000 Mac's in the field. There were also comments that said "Mac has become the second PC standard" and "Mac has finally been accepted in the business place" and stuff like that... chuq Chuq Von Rospach chuq@sun.COM Editor, OtherRealms Delphi: CHUQ