[comp.sys.mac] The Death of Shareware

chuq@plaid.Sun.COM (Chuq Von Rospach) (09/22/88)

>	Are we seeing the death of the shareware concept?

We've been seeing the death of shareware for a long time. Among the
casualties to date are Red Ryder and CE Software. Now these folks.

Why?

There are two basic flaws in shareware today. Between the two of them,
shareware is caught in a pinscher movement that will force serious software
people out of shareware.

Problem 1: you don't pay for what you use. Completely ignoring the licensing
	requests and restrictions on the individual pieces of shareware
	(some of which are amazingly silly), it basically comes down to
	this: if you use the software, you pay for it.

	How many of you do? I currently have four pieces of shareware
	on my desk (that pitiful number will lead to problem 2 below).
	I've paid for three of them: Miniwriter and StuffIt and
	Kiwienvelopes. Why? I use them.  Constantly. The third, which I
	haven't paid for, is McSink. Why?  I'll get into that later.

Problem 2: bad shareware. There's a *lot* of garbage being 'marketed' as 
	as shareware. Someone puts in a weekend hack and decides to upload
	it and maybe make a buck. It's ugly, it's trivial, it's buggy. Maybe
	it'll crash your hard disk (this happened to me once). 

	Whatever, there are hundreds and hundreds of shareware programs, and
	most of them aren't worth the space that they take up on a floppy. 

	With *that* much garbage out there, is it surprising that folks
	give up on shareware? It has to be really something interesting
	to get me to download these days -- something that looks really
	good or that I really need. 95% of the time I'm still
	dreadfully disappointed, and it either gets shoved to floppy or
	deleted outright.

On the one side, the idiots are uploading crap and making it hard for the
real shareware authors to get their wares known. Once they are known, people
don't pay them for their work (and frankly, I'm a lot less likely to pay for
shareware these days because of the times I've been burned by shareware that
I paid for early on, and then didn't get the upgrade, or didn't get the
manual, or the program decided to break or show up a bug and the author
decided not to bother fixing it. I'd much rather buy commercial, more
expensive or not, and get the entire package at once and have a hope of
support and an upgrade path [of course, I've been burned there, too. But not
as often].

If you publish Shareware, you can't win. Even if you have a killer product,
you don't get paid for it. Good press clippins and lots of applause are
nice, but they don't pay the bills. And once have a shareware product, if
you try to take it commercial, you run the risk of having people look at is
as a 'cheap' product, or having them look at you as if you've 'sold out'
(you USED to *give* it away. Now you're going to charge us? How DARE you?).

No wonder shareware's dying. It was originally viewed as an alternate
distribution channel to commercial software. It's been subverted by the
folks looking for a quick buck on their quick hack. Shareware was supposed
to mean commercial quality software, cheaper. What it really means, with a
few, very few, exceptions is software that isn't good enough to be sold. 95%
of the stuff being 'sold' as shareware these days would have been uploaded
and given away in the public domain in 'the good old days' before the
shareware concept was invented. And most of it isn't worth the download
time, much less the shareware fee.

Finally, McSink. I have it. I use it. I haven't paid for it. Why?

Partly self-admitted laziness -- I haven't gotten around to it. But I don't
use McSink that much, and I'm not really happy with it. It does what I want,
sort of -- except when it crashes. And I've spent a lot of time and money 
downloading what seems like 37 different versions of the stupid program, as
the author learns how to use his customer base as an extended beta site. The
current version still crashes regularly on me, too. Because the thing isn't
stable and really has never been stable, I've never been convinced that I'm
going to want to keep it around permanently. I can live without McSink, and
one of these days I probably will. McSink hasn't sold me.





Chuq Von Rospach			chuq@sun.COM		Delphi: CHUQ
Editor/Publisher, OtherRealms