[comp.sys.mac] Apple Press Releases

mackid@caen.engin.umich.edu (Michael Neil) (01/23/89)

This is the apple press releases that I was able to get off
GEnie:
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Topic 51        Fri Jan 20, 1989
Sub: Apple Announces SE/030                 
Apple Announces High Performance Macintosh SE/30.
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MacWorld, San Francisco, California.  January 19,1989.  Apple Computer, Inc.
today introduced the Macintosh(R) SE/30 computer, a major extension of its
compact Macintosh personal computer product line.

The Macintosh SE/30 operates at up to four times the speed of the Macintosh SE
and provides users with convenient MS-DOS and OS/2 disk compatibility.  It is
the company's first transportable system to use the Motorola 68030
microprocessor and 68882 math coprocessor and to provide RAM expansion
capability up to 8MB.

Apple also announced that it will make an upgrade kit available to current
Macintosh SE users who want Macintosh SE/30 functionality.  "With the
introduction of the Macintosh SE/30, Apple is demonstrating its commitment to
technological advancement in the Macintosh product family," stated Randall S.
Battat, vice president, Product Marketing.  "The Macintosh SE/30 delivers the
most significant performance increase yet in a compact Macintosh."

The Macintosh SE has become the most popular model in the Macintosh computer
family since its introduction in 1987.  The new Macintosh SE/30 continues to
build on this heritage and provides users with the familiar compact, easy to
set up design and integral high-resolution monochrome video screen.  The
Macintosh SE/30 also works with most of the existing base of Macintosh
software applications.

Macintosh SE/30 Features

The increased performance of the Macintosh SE/30 derives from its combined use
of the Motorola 68030 and the Motorola 68882 floating point coprocessor chips.
The 16MHz Motorola 68030 is a full 32-bit microprocessor with separate 256-
byte data and instruction caches.  These features make the Macintosh SE/30
operate up to four times the speed of the Macintosh SE.

In addition, the companion Motorola 68882 floating point coprocessor performs
certain complex mathematical calculations more than 100 times faster than the
Macintosh SE.  This dramatically improves the performance of some
spreadsheets, statistical and numeric-based graphics programs.

A second key feature of the Macintosh SE/30 is the Apple(R) FDHD(TM) (Floppy
Drive High Density), an internal 1.4MB floppy disk drive that increases
flexibility in integrating the Macintosh SE/30 operation into a multivendor
environment.  Nicknamed "SuperDrive," the FDHD can read, write and format MS-
DOS, OS/2, Macintosh and Apple II ProDOS(R) diskettes.  It works with 720K or
1.4MB MS-DOS or OS/2 diskettes; 400K, 800K and 1.4MB Macintosh diskettes; and
ProDOS diskettes.

Apple File Exchange, a utility available with Macintosh System Software, is
used along with the FDHD drive to access and transfer files conveniently
between MS-DOS, OS/2 and ProDOS diskettes.  The Macintosh SE/30 user in a
multivendor office can then share documents, spreadsheets and other data files
simply by transferring a diskette from one system to another.

The Macintosh SE/30 expansion slot architecture supports new types of advanced
expansion options not previously available on a compact Macintosh, such as
video, memory parity, high-speed communications and sound.

Several well-known hardware developers have already endorsed the 030 Direct
Slot and are introducing products at MacWorld.  These cards expand Macintosh
SE/30 customers' options in networking and communications, allow the addition
of external color and gray-scale monitors, and let users work with digital
signal processing (DSP) based sound.  These companies include:  Avatar
Corporation, Creative Solutions, Digital Communications Associates, DigiDesign
Inc., Dove Computer Corporation, Epic Technology, Kinetics, MacPEAK Systems,
Micron Technology, and SuperMac Technology.

In addition to other advances, the Macintosh SE/30 includes an Apple custom
sound chip on the motherboard that provides four-voice stereo sound capability
and compatibility with sound applications.

"The Macintosh SE/30 is the choice for users who want a general purpose
computing system that is easily transportable, expandable and provides maximum
performance," stated Todd Logan, Macintosh SE/30 product manager.  "By
incorporating the 68030 in a compact Macintosh we are making the latest in
technology as affordable as possible."

Configurations

Apple offers three configurations of the Macintosh SE/30.  The first option
has 1MB of RAM and a single 1.4MB FDHD floppy disk drive; the second option
has 1MB of RAM and an internal 40MB hard disk; and the third option has 4MB of
RAM and an 80MB internal hard disk.  Both hard disk configurations include the
FDHD. Keyboard options and other peripheral devices are packaged and sold
separately.

Price and Availability

Immediately available from Apple U. S. resellers nationwide, the Macintosh
SE/30 (1MB) carries a suggested retail price of $4,369, the Macintosh SE/30
Hard Disk 40 (1MB) carries a suggested retail price of $4,869, and the
Macintosh SE/30 Hard Disk 80 (4MB) has a suggested retail price of $6,569.
Both configurations ship with Macintosh System Software 6.0.3, MultiFinder(TM)
and HyperCard(R).  The Macintosh SE/30 requires System Software 6.0.3.

The upgrade kit for Macintosh SE users includes a Macintosh SE/30 logic board
and chassis.  Customers who upgrade to Macintosh SE/30 functionality, can also
elect to upgrade their internal floppy disk drive to 1.4MB capacity using the
optional FDHD Upgrade Kit. Pricing and availability for the Macintosh SE/30
upgrades will be announced in the Spring.

Apple, the Apple Logo, Macintosh, HyperCard and ProDOS are registered
trademarks of Apple Computer, Inc. FDHD and MultiFinder are trademarks of
Apple Computer, Inc. NuBus is a trademark of Texas Instruments. MS-DOS is a
registered trademark of Microsoft Corporation.
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Topic 52        Fri Jan 20, 1989
Sub: Apple Announce System 6.0.3            
Apple Announces System Software 6.0.3 For Macintosh SE/30
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MacWorld, San Francisco, California.  January 19, 1989.  Apple Computer, Inc.
today announced Macintosh(R) System Software 6.0.3 for use with Macintosh
computers.

Macintosh System Software 6.0.3 is a revision of System Software to support
the Macintosh SE/30 and is packaged with Macintosh computers.

What changed in 6.0.3?

The changes in 6.0.3 are for the most part specific to the Macintosh SE/30 and
offer no increased functionality to users in the installed base.  The changes
made to the System were to the Time Manager, AppleTalk(R) Driver and FDHD(TM)
(SuperDrive) Driver and Responder, all for the Macintosh SE/30. The 6.0.3 also
contains a new version of Apple File Exchange.

A change was also made to the System File to accommodate Apple's 32-Bit
QuickDraw(TM) software when it is released.

While anyone using Macintosh Plus, SE, II or IIx computers can upgrade to
6.0.3, there is virtually no reason to do so.  Even in situations where
numerous Macintosh computers are networked together, users should encounter no
problems mixing systems operating with 6.0.2 and 6.0.3.

Who should upgrade to 6.0.3?

--  Users of Apple File Exchange --  Users of Apple's 32-Bit QuickDraw
software (when it is released)

Change to the release strategy for Macintosh System Software:

Previously Apple had recommended that all users upgrade to each release of
System Software.  Beginning with System Software 6.0.3, Apple will classify
System Software releases into one of two categories:  product support releases
or major system releases.

Product support releases support new Macintosh CPUs, peripherals and network
products.  With the announcement of a product support release, Apple will
specify exactly who should be using the new software, and what versions of the
System Software are compatible on a network.

A major system release will contain software features beneficial to all users.
Apple will recommend that all users in the installed base upgrade to the major
systems release.

"Apple has improved its System Software release policy to accommodate the
needs of Macintosh users," said Ken Feehan, System Software product manager.
"By providing users with additional information, Apple hopes to make it easier
for people to manage their Macintosh systems in the coming years."

Apple recommends users of Macintosh computers with at least 1MB of memory use
either System Software 6.0.2 or 6.0.3.

Apple, the Apple logo, AppleTalk and Macintosh are registered trademarks of
Apple Computer, Inc. FDHD and QuickDraw are trademarks of Apple Computer, Inc.
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Topic 53        Fri Jan 20, 1989
Sub: Apple Ext/Int 2.5-Inch 80Mb Drives     
Apple External and Internal 3.5-Inch 80SC Hard Disk Drives
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Dateline:  MacWorld, San Francisco, Calif. - Jan. 19, 1989.

Product Description:  High-performance 3.5-inch internal and external 80MB
hard disk drives for the Macintosh(R) personal computer family.

Significance:  The 3.5-inch Internal 80SC Hard Disk brings large-system
capacity and performance to the Macintosh SE line.  The new hard disk features
an average seek-time performance of 20 milliseconds.

Available:  Immediately.

Update Policy:  The 3.5-inch 80MB Hard Disk replaces the 5.25-inch 80MB Hard
Disk in all configurations and applications.

Price:  The Macintosh Internal 80SC Hard Disk has a suggested retail price of
$2,099; the External Apple Hard Disk 80SC has a suggested retail price of
$2,199.

Apple, the Apple logo and Macintosh are registered trademarks of Apple
Computer, Inc.
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Topic 54        Fri Jan 20, 1989
Sub: Apple FDHD Macintosh II Upgrade        
Internal 1.4MB floppy disk drive upgrade for the Macintosh(R) II personal
computer.
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Dateline: MacWorld, San Francisco, Calif. - Jan. 19, 1989.

Product Description:  Internal 1.4MB floppy disk drive upgrade for the
Macintosh(R) II personal computer.

Significance:  The FDHD(TM) (Floppy Disk High Density) Macintosh II Upgrade
allows Macintosh II users to take advantage of the FDHD improved capabilities
to format, read and write Macintosh 400K, 800K and the new 1.4MB disks, as
well as MS-DOS , OS/2 (720K or 1.44MB) and 800K ProDOS(R) disks using Apple
File Exchange Version 1.1 or greater.

Available:  Immediately.

Update Policy:  Dealer installation is required.

Price:  The FDHD Macintosh II Upgrade has a suggested retail price of $599.

Apple, the Apple logo, Macintosh and ProDOS are registered trademarks of Apple
Computer, Inc. FDHD is a trademark of Apple Computer, Inc.
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Topic 55        Fri Jan 20, 1989
Sub: Apple's A/UX Release 1.1               
APPLE'S NEW A/UX RELEASE 1.1 SIMPLIFIES DEVELOPMENT PROCESS FOR DEVELOPERS AND
EXTENDS SUPPORT OF INDUSTRY STANDARDS
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MacWorld, San Francisco, California.  January 19, 1989.  Apple Computer, Inc.
today announced a new release of the A/UX(R) Operating System, which
simplifies the development process for UNIX(R), Macintosh(R) and X Window
System developers.

Release 1.1 of A/UX, now also provides the industry standard X Window System
as an add-on product and is compliant with the IEEE POSIX Draft 12 Standard
and the Federal Information Processing Standard No. 151 (FIPS).

A/UX is a full implementation of AT&T's UNIX(R) System V, Release 2, Version 2
with BSD 4.3 extensions for the Macintosh II and IIx personal computers.  This
industry standard system for technical workstations provides higher education,
government, engineering, scientific, and OEM/VAR users an excellent UNIX
platform for software development and a number of other applications,
including research, technical publishing and powerful database applications.

"Apple has committed significant resources to achieve our goal of a fully
integrated UNIX and Macintosh environment," said Jean-Louis Gassee, president,
Apple Products.  "With Release 1.1, we have made major inroads toward
providing the power of the Macintosh on Apple's UNIX platform."

New Features
    A/UX Release 1.1 adds important new features:

--  Allows developers to more easily create Macintosh applications that
    run in both the Macintosh and A/UX environments.

--  Allows programs written for the X Window System Version 11, Release 3
    to run on A/UX or use A/UX as a display workstation.

--  Also available with the X Window System, is the ability to develop
    distributed applications that separate the execution and display of
    applications among computers from Apple and other X Window System vendors.

--  Adds ability to run HyperCard(R) Version 1.2.2 and many desk
    accessories, and to use color and printing (requires third-party card)
    from  the Macintosh Toolbox.

--  Lets A/UX users share LaserWriter(R) and ImageWriter(R) printers with
    Macintosh users via LocalTalk(TM).

--  Meets requirements of  POSIX (IEEE 1003.1 draft 12) and the additional
    requirements of FIPS No. 151, making it possible for federal government
    purchasers to use A/UX for UNIX applications.

--  Includes an AT&T 16-user binary license, allowing customers to
    configure systems with multiple terminals.

--  Supports Apple Tape Backup 40SC subsystem for flexible installation
    and backup/restore functions.

--  Supports AppleCD SC(TM) (CD-ROM) drive, allowing Apple and other
    software publishers to distribute vast amounts of information in A/UX file
    systems on this new inexpensive format.

--  Permits  easier, faster file transfer between Macintosh and A/UX file
    systems for both data files and applications.

As with previous releases, A/UX 1.1 allows developers to run UNIX System V 2.2
software with recompilation only and provides for easy porting of BSD 4.3
applications.  A/UX also provides numerous networking capabilities, including
NFS, Berkeley Networking Services, UUCP, SL/IP and the optional X Window
System.

"We're now able to offer our customers an increasingly high level of industry
standard support and the power of HyperCard, while empowering our developers
to create applications and field them on A/UX.  This unique combination
distinguishes Apple's product offering from all other implementations of
UNIX," said Bill Jacobs, A/UX product manager.  "We're also pleased to see the
evolution of many Macintosh applications to UNIX with announcements from
vendors such as Microsoft and Claris."

Price and availability

System configuration recommended for A/UX 1.1 is a Macintosh II or IIx with
4MB of RAM plus an Apple Paged Memory Management Unit (for the II; it is on-
board with the IIx), and a hard disk of 80MB or more.  To take advantage of
the TCP/IP and NFS Ethernet functionality, the Apple EtherTalk(TM) Interface
Card is required.

A/UX Release 1.1 will ship in March 1989 and is available from local sales
representatives and more than 140 certified A/UX dealers. It is available as
an update, including the 16-user license, on tape or floppy disks.  For new
purchasers, it is available on tape cartridges, floppy disks,  internal or
external hard disks.  It is also bundled with Macintosh IIx systems. 
Suggested retail price for selected A/UX  Release 1.1 packages is as follows:

 --  X Window System Version 11, Release 3 for A/UX:  $329
 --  New A/UX Purchases on AppleTape*:  $695
 --  A/UX Update on AppleTape:  $395
 --  A/UX Update on Diskettes*:  $595
 --  Right to update one additional system:  $99
     * includes Media kit, Accessory Kit, and 16-user license

Note:  Customers who buy A/UX Version 1.0.1 between January 19 and February 15
will get a free subscription to 1.1 software updates.  All shipments and
updates of A/UX Version 1.1 include the 16-user AT&T license.

Apple, the Apple logo, A/UX, Macintosh, LaserWriter, HyperCard and ImageWriter
are registered trademarks of Apple Computer, Inc. EtherTalk, LocalTalk and
AppleCD SC  are trademarks of Apple Computer, Inc. UNIX is a registered
trademark of AT&T Information Systems.
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Topic 56        Fri Jan 20, 1989
Sub: MacWorkStation Version 3.1             
PRODUCT UPDATE: MACWORKSTATION
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Dateline:  MacWorld, San Francisco, Calif. - Jan. 19, 1989.

Product Description:  An application server for the Macintosh(R) personal
computer family that provides standard Macintosh user interface, printing and
filing services to client applications running on remote computers.

New Revision:  Version 3.1

Significance:  MacWorkStation(TM) Version 3.1 provides host programmers with
full access and control over windows, pull-down menus, dialog boxes and other
features of the Macintosh user interface without requiring them to learn the
traditional Macintosh programming environment.  Host applications can now have
the same look and feel as local Macintosh applications, while reducing host
CPU resources and line traffic.

Enhancements: --  Full RGB color support for all user interface objects (i.e.
alerts,
    dialogs, windows, etc.).

--  Presentation Layer Improvements, including error reporting to the remote
    application or local user.

--  Improved robustness of the Director Toolbox, with capabilities to reduce
    line traffic, provide field-level editing, list sorting, pop-up and
    hierarchical menus, multiple fonts and styles and event lock/unlock.

MacWorkStation utility programs, MWS Dialog Builder, MWS Event Handler and MWS
Event Player aid in the design, prototyping and running of MacWorkStation
applications. Additional MWS Communication Modules for 3270 communications
will also be made available.

Available:  March 1989

Update Policy:  All licenses of MacWorkStation 3.0 will be automatically
updated to Version 3.1.

Distribution Channels:  Single-user versions of MacWorkStation 3.1 and the
MacWorkStation utility program and Communication modules are available through
Apple Programmer's and Developer's Association.  Organization-wide licenses
for MacWorkStation are available through Apple Software Licensing.
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Topic 33        Tue Jan 17, 1989
Sub: Apple Reduces Prices on Selected Equip.
Apple has announced price reductions on certain Macintosh microcomputers and
hardware.
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Apple Reduces Prices On Some Products

Cupertino, California.  January 17, 1989.  Apple Computer, Inc. announced
today that it will decrease prices in the Apple USA division on some of its
Macintosh(R) personal computers, memory expansion kits and hard disk drives.

"Worldwide Macintosh unit sales were strong during our first fiscal quarter,
ending December 30, 1988," said Allan Z. Loren, president, Apple USA.  "Unit
sales increased over 30 percent in the United States and at an even greater
rate internationally.  But we also experienced a shift in unit mix toward less-
costly, less-configured Macintosh systems.  Consequently, we have decided to
selectively drop prices in the U.S. to more fully expand momentum for the full
range of our Macintosh product line."

In September, Apple raised prices on some products in part because of
significant increases in component costs.  However, according to Loren, the
Company is now experiencing modest reductions in key component costs and
believes that this downward trend will continue.

"With this anticipated downward trend in component prices, we are able to pass
these expected savings on to our customers now so that they can take advantage
of our most powerfully configured systems where the full capabilities of
Macintosh technology are best realized," said Loren.

The new U.S. pricing structure will be effective immediately.  Current and
previous suggested retail prices for the computers, memory expansion kits and
hard disks affected are attached.

NEW REDUCED PRICES ON SELECTED APPLE PERSONAL COMPUTERS, EXPANSION KITS AND
HARD DISK DRIVES

January 17, 1989

                                 Previous                Current        %
                       Sugg. Retail Price     Sugg. Retail Price    Reduction
______________________________________________________________________________

--  Macintosh SE, 2 MB, with
    40 MB Internal Hard Disk       $5,069                 $4,369          14%

--  Macintosh II, 4 MB with
    40 MB Internal Hard Disk       $8,069                 $7,369           9%

--  Macintosh IIx, 4 MB/FDHD       $7,769                 $6,969          10%

--  Macintosh IIx, 4 MB, with
    80 MB Internal Hard Disk       $9,369                 $7,869          16%

--  Macintosh 2 MB
    Memory Expansion Kit           $1,199                $   999          17%

--  Macintosh 4 MB
    Memory Expansion Kit           $2,399                 $1,999          17%

--  LaserWriter IINTX 4 MB
    Memory Expansion Kit           $2,399                 $1,999          17%

--  Macintosh Internal
    20SC Hard Disk                  $ 999                  $ 799          20%

--  Macintosh Internal
    40SC Hard Disk                 $1,599                 $1,199          25%

--  Macintosh Internal
    80SC Hard Disk                 $2,099                 $1,699          19%

--  Macintosh External
    20SC Hard Disk                 $1,099                  $ 899          18%

--  Macintosh External
    40SC Hard Disk                 $1,699                 $1,299          24%

--  Macintosh External
    80SC Hard Disk                 $2,199                 $1,799          18%
______________________________________________________________________________

Apple, the Apple logo and Macintosh are registered trademarks of Apple
Computer, Inc.
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I hope that these will be of some interest.
This is my first posting so wish me luck!

Mike Neil (the MacKid)
MACKID@caen.engin.umich.edu
Mike_Neil@UB.CC.UMICH.EDU
"Mandelbrots Rule!"