[comp.sys.mac] MacConnection special: FullWri

Adam.Frix@p2.f200.n226.z1.FIDONET.ORG (Adam Frix) (03/05/90)

In a message of 03/04/90, Mark Vita wrote -

> Well, now MacConnection is now selling FullWrite Professional 1.0 for
> $55, no strings attached.  Anyone care to speculate as to why
> Ashton-Tate is apparently allowing some places to unload FWP at such
> fire-sale prices?

My speculation is that A-T has, oh, billyuns and billyuns of 1.0
packages sitting around, 2.0 is around the corner, and they have no
desire to simply destroy all the 1.0 packages that cost so much to
make up.  (I assume this is another reason they struck the deal with
Technology Works.)  Also, this gets the proggie out into the hands of
a bunch of people who (like me) would not otherwise have bought it.
This is a chance not to lose the money they have invested in all those
packages, and perhaps to increase their customer base.

Pure speculation, but that's how I see it.

> I checked ads for most of the other mail-order places, but no one else
> had such a deal going (not too surprising, since MacConnection is
> usually a step or two ahead of the competition).

I saw the MacConnection ad the day I got my April MacUser, which was
Wed. 2/28.  Noting that MacWhorehouse had printed the standard price
of $259, I called Kerry to see what she was selling it for.  She said
$59, so apparently they knew the deal too.  Also, a friend of mine had
bought something from MW a few days before that, and his shipment
included a flyer advertising the FullWrite deal.  I don't know about
MacZone or anyplace else.

--Adam--


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