[comp.sys.atari.st] ATARI sales .. going up?

ramsiri@blake.acs.washington.edu (Enartloc Nhoj) (12/05/89)

My local dealers can't keep ST's in stock.

I called J & R earlier today.  I couldn't order an ST or
a Mega TODAY...that is, one couldn't go out the door TODAY..
The rep says they can't keep atari's stocked..
apparently the ad campaign is working.  He said he has a 
5000 piece shipment of ST's and Mega's and slm804's arriving 
tomorrow... and if the phone keeps ringing as it has been..
he expects to sell them all!

What will it take to get the STacy and TT shown on the 
cover of BYTE?  There's hardly a concern demostrated by
BYTE people for a STacy and GCR whenever MAClones are discussed.
Is the PR problem at the Atari-end ?
.. or is it BYTE magazine?   

-kevin
ramsiri@blake.acs.washington.edu

EESD11O@CALSTATE.BITNET (Ed Krimen) (12/06/89)

> I called J & R earlier today.  I couldn't order an ST or
> a Mega TODAY...that is, one couldn't go out the door TODAY..
> The rep says they can't keep atari's stocked..
> apparently the ad campaign is working.

What ad campaign?  The only ads I know about are the Portfolio ads in
magazines and newspapers and the great Lynx ads in the New York area.  I
know a few dealers are taking advantage of Atari's co-op advertising,
but I've only heard about them in Texas and, I think, North Carolina.

covertr@force.UUCP (Richard E. Covert) (12/07/89)

In article <8912061600.AA02491@ucbvax.Berkeley.EDU>, EESD11O@CALSTATE.BITNET (Ed Krimen) writes:
> > apparently the ad campaign is working.
> 
> What ad campaign?  The only ads I know about are the Portfolio ads in
> magazines and newspapers and the great Lynx ads in the New York area.  I
> know a few dealers are taking advantage of Atari's co-op advertising,
> but I've only heard about them in Texas and, I think, North Carolina.

there aren't any ads in Phoenix either. None in the Sunday Phoenix
Business section. In fact, Computer Works runs a small ad, by themseleves,
but it mentions only the Commodore Amiga and not the Atari ST. So, unless
you knew that CW Sells Atari stuff, you wouldn't even stop by their store.

Has *ANYONE* out there in NEtland SEEN a Real Live AD for the ST, either
on TV or in print?

Just curious.


-- 
 Richard E. Covert (covertr@gtephx) 
  (602) - 581-4652 
|  AG Communications Systems, Phoenix AZ   |
 UUCP: {ncar!noao!asuvax | uunet!zardoz!hrc | att}!gtephx!covertr

Xorg@cup.portal.com (Peter Ted Szymonik) (12/08/89)

Thats good news!  I've dealt with J&R a lot and they always laud the
ST and its sales, their systems fly out the door and they are one of
the few retailers that heavily push Atari products in full page ads
every Tuesday in the New York Times.  The Portfolio has been advertised
by J&R every week since it was announced!  Now if only Atari would keep
advertising as they did earlier this year in the NY Times sales might 
really be something in a city of 7 million without even one authorized
Atari service center <grin>.

Peter Szymonik
Xorg@cup.portal.com

mjv@iris.brown.edu (Marshall Vale) (12/08/89)

In article <4748f7bc.14a1f@force.UUCP> covertr@force.UUCP (Richard E. 
Covert) writes:
> Has *ANYONE* out there in NEtland SEEN a Real Live AD for the ST, either
> on TV or in print?
> 
> Just curious.

 I did, ONCE.  I was in the east San Francisco bay area about 3 years ago
at my grandfathers house.  We were watching TV and an ad came on showing
the IBM PC.  I talked about its bad user interface.  Then a Mac Plus was
shown and they made a point about its high price and no color.  They then 
showed an ST using Supra's picture blaster program, pointing out its use
of color and low price.  Very nice actually, but alas, the only way to see
it now is to get to Alpha Centuri before it does.

-- mjv@iris.brown.edu

"And, oh! Father Christmas, if you love me at all,
 Bring me a big, red india-rubber ball."
                                   A.A. Milne "Now We are Six"

powers@harpo.enet.dec.com (Bill Powers) (12/08/89)

In article <4748f7bc.14a1f@force.UUCP>, covertr@force.UUCP (Richard E.
Covert) writes:

> Has *ANYONE* out there in NEtland SEEN a Real Live AD for the ST, either
> on TV or in print?
> 

Yes, in "Keyboard" magazine, and "Electronic Musician" magazine. 

Bill Powers
----
Digital Equipment Corp. - Advanced Service Delivery Systems - Stow MA
The opinions expressed above are my own, not my employers, so there.
TELEPHONE - (508) 496 - 8725
E-MAIL - powers@harpo.enet.dec.com
       - ...!decwrl!harpo!powers

stephen@oahu.cs.ucla.edu (Steve Whitney) (12/08/89)

In article <4748f7bc.14a1f@force.UUCP> covertr@force.UUCP (Richard E. Covert) writes:
`
`Has *ANYONE* out there in NEtland SEEN a Real Live AD for the ST, either
`on TV or in print?
`
`Just curious.
`

There were lots of them in print.  I saw them...  in 1985.  They had a great
big American Flag on the screen too.  Kind of ironic, isn't it?

Actually, I saw some TV ads about a year ago on an independent station.  Not
lately, though.

` Richard E. Covert (covertr@gtephx) 
`  (602) - 581-4652 
`|  AG Communications Systems, Phoenix AZ   |
` UUCP: {ncar!noao!asuvax | uunet!zardoz!hrc | att}!gtephx!covertr


--
Steve Whitney   "It's never _really_ the last minute"       (())_-_(())
UCLA Comp. Sci. Grad. Student                                | (* *) | 
Internet: stephen@cs.ucla.edu              UCLA Bruin-->    {  \_@_/  }
GEnie:    S.WHITNEY                                           `-----'  

mfolivo@sactoh0.UUCP (Mark F. Newton) (12/09/89)

> What ad campaign?  The only ads I know about are the Portfolio ads in
> magazines and newspapers and the great Lynx ads in the New York area.  I
> know a few dealers are taking advantage of Atari's co-op advertising,
> but I've only heard about them in Texas and, I think, North Carolina.

(sigh)
You know, it's always something. I am amazed at all the negative
trash people still post about Atari and the marketing in the US. I
mean, haven't we had our fill?? Moan moan moan, bitch bitch bitch.

We hear about how well Atari has done in Europe, and I feel that
that is keeping Atari viable at this time (not to mention that the
stock price is alright...)

Atari just doesn't have the resources to do an Apple type campaign-
what do you want??! They decide to concentrate some advertising in
certain markets, and in some areas, are selling out of STs and
Megas, and now I see someone bitch that they haven't seen it??

SO WHAT! Perhaps you live in a smaller market, where it wouldn't be
as cost effective as New York, about the largest market area in the
US.

You have to consider that Atari is not the half billion dollar
company anymore, and is reasonably successful. Anyone in the US can
tell you it is not about to displace IBM, or even Apple in the real
world (of business). Atari just can't spend millions in smaller
markets, so wake up people.

Constructive critisisms, fine. The same old moan and bitch story,
knock it off.

If you guys are so negative, and vindictive about Atari, why even
waste time on this group? I suppose there are some nerds that get
off on this kind of thing, but I thought that the users here have
some kind of life.

Mark Newton-John

-- 
Sakura-mento, CA
 
mmsac!sactoh0!mfolivo   mfolivo@sactoh0
pacbell!sactoh0!mfolivo   (they're worth a try...)