01659@AECLCR.BITNET (Greg Csullog) (12/20/89)
One netter posted a note about what he perceives to be an upward turn in
Atari fortunes (e.g. 6 1040STEs sold by a dealer in Toronto). The following
is a copy of a note I sent to Geoff Earle, the national sales manager for
Atari Canada. Now, I really should not be posting this note for two reasons.
First, Mr. Earle has not had time to respond to it and second, I am sending
this note from my regular full time day job mainframe mailer and I should
not be doing any third party business on company time (I'll skip coffee
break this morning). However, if anything, this posting will have a negative
effect upon my Atari dealership because it points out the problems I have
had as a novice dealer. In addition, it is a general interest item that
is not business oriented so I hope my local management will forgive the minor
transgression (I am doing this for the greater good of Atari users,
not for personal gain).
I do want to point out that Atari Canada has tried its utmost to get me
through the problems in one piece (special thanks to Denise Carrol). However
I am a little disappointed to hear on the net that a Toronto dealer has
actually sold 1040STEs when I was told by Atari every day for the last two
weeks that there are no STEs available in Ontario (only a 'small shipment
to be sent west', whatever that means). As I say in the letter below, I want
to be honest with my customers, I expect the same of Atari Canada and its
relationship with its dealers.
=========================================================================
89.12.18
Attn: Mr. Geoffry Earle
To say the very least, my experiences with Atari Canada since
becoming a dealer have not been memorable.
1. The first problem started when Bruce Stetham made what seemed to
be a minor error and told me that 1040STE computers were
available in Toronto (in October). I advised my customers to
order STEs instead of the old 1040STs thinking that it would be
only a matter of days before Atari Canada could ship the
equipment.
Since October, I have been told a least 6 different dates for
STE availability. Two customers who had ordered STEs have since
acquired alternative (i.e. non Atari) systems. I have been
unable to sell 1040STs because everyone is waiting for the STEs.
As such, my bread-and-butter product, which was supposed to be
available, has put a large roadblock in sales.
I ordered two STs for store stock in lieu of STE product.
2. I have an order on the books for two STACYs with 20 meg hard
drives. I know that STACY availability was never specified and I
can accept the delays. Unlike the STE issue, I was not given a
lengthy list of delivery dates only to see each one missed.
Hopefully, Atari will have STACYs soon.
3. I ordered a PC4/12H and a PCC1424 EGA monitor. The PCC1424 was
not available and a PCM124 was substituted. When the PC and
monitor arrived, they were DOA. In addition, the shipping
cartons already had return authorization numbers and it is
likely that the system had previously been returned DOA to Atari
prior to shipment to me.
The PC had been ordered for a public display at one of the local
schools. I had to bite my lip and tell people that the PC
arrived DOA and apologized for advertising a system I could not
demonstrate.
The system was return on a CRA number and a credit issued.
However, the credit was for a mono system yet I had paid for a
colour system. Now, I am trying to get Atari's finance
department to correct the discrepancy between the surplus I
calculate to have on account with Atari and what Atari says I
have on account. Hopefully, this can be resolved soon.
In addition to the physical problems with the PC4, I advised
Bruce Corbett that the dealer book specs for this computer were
different from the machine that was delivered (different BIOS, 1
serial port not 2). I asked that I get clarification as to the
current specs for the computer. So far, I have not received any
information.
4. I ordered a Mega 2/SM124 system. The Mega 2 arrived DOA and was
returned. So, out of orders for four computers, two arrived DOA.
Let's hope the DOA frequency drops for future orders (I am still
waiting for the Mega 2 to return from Atari).
5. Today, I called Atari about the availability of the Atari
ABC286/30 computer (AT compatible) and I was told by both Denise
Carrol and a representative in your service department that they
had never even heard of this system. This response from Atari
was both unexpected and irritating. Having come close to
finalising the sale of an ABC286/30 with only the delivery date
to be determined, I was amazed that Atari staff claimed to have
never heard of a system that has a detailed spec sheet in the
dealer book.
Quite simply, this situation is unacceptable. How can I possibly
sell Atari equipment when I can put absolutely no faith in the
dealer book or the ability of Atari Canada to supply products?
The only problem I have selling Atari computers is Atari Canada.
I would like to find out from you, the National Sales manager, if I
can expect to receive a dealer book that has accurate information and
if I can be given realistic and reliable delivery dates for products.
Otherwise, I have to tell prospective customers that it is not a safe
bet to place an order for Atari computers. I am honest with my
customers, hopefully Atari Canada can be honest with its customers
the dealers.
Greg Csullog
Owner of Click Here Computers