denbeste@bbn.COM (Steven Den Beste) (11/08/87)
I just saw an A500 ad on WQTV(68) here in Boston, and it looked great!
I would guess it was 15 seconds and it consisted of a series of A500's moving
by the camera and back away, with various things on the screens. One was the
juggler, another was the "Defender of the Crown" buglers (just before the
joust), another was a rotating bust which I didn't recognize, another was the
"ball hurdling the moving logos" demo from Videoscape3D, another was a
workbench screen with lots of windows open (and the voice-over used the word
"multi-tasking" but didn't dwell on it" and there were others which I didn't
recognize or perhaps simply don't remember.
The voice-over was a series of lines which all began "I am the Amiga 500, and
I..." - which got the name pounded into the mind (but wasn't obnoxious at all)
while presenting in brief just one hell of a lot of neat aspects of the
machine. It ended with a phone number you could call to get a video demo -
perhaps this is the sample video-tape I heard about. Frankly, that's a neat
approach, because the Amiga just has too much to present in one or many 30
second spots - you need the potential customer's undivided attention for ten or
fifteen minutes to really present it to him or her.
Bravo! Well done!
--
Steven C. Den Beste, Bolt Beranek & Newman, Cambridge MA
denbeste@bbn.com(ARPA/CSNET/UUCP) harvard!bbn.com!denbeste(UUCP)
I don't think BBN cares what I think about this stuff.
And that's probably just as well.