[comp.sys.amiga] Student Reps for Commodore

freund@sakura.ucdavis.edu (Jason Freund) (06/01/90)

I saw the full page ads in my school's newspaper, the California Aggie.
I too, agree that the Amiga needs better representation on college
campuses.  Particularly, at the UCD Bookstore's annual computer fair.
IBM, Macintosh, SUN, and HP all get booths, so why doesn't commodore?

Me and a couple of friends are thinking about starting our own booth,
if we get permission from Commodore and financing from a few local
dealers.  Actually, Commodore, if you're listening, we've talked to the
manager of the show and a couple of dealers already... do we need
permission fromm Commodore to actually run the booth?

Jason Freund.

danb20@pro-graphics.cts.com (Dan Bachmann) (06/03/90)

In-Reply-To: message from gt1619a@prism.gatech.EDU

     There are Compus representatives for Commodore.   The more potential your
school and your student body have for buying Commodore 64s, Amigas, or
Commodore-IBM-MS-DOS clones, the more chance you have of getting a rep.
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mofo@bucsf.bu.edu (jason greene) (06/04/90)

I currently attend Boston University and am active in the Amiga user group
here. There are roughly 10,000 undergraduates here, and about 35,000
students all totalled. The school of Communications, considered one of the
top programs in broadcasting in the world, operates many amiga 2000's.

these 2000's were purchased on the school of Communication's own volition,
not by shrewd marketing by C-A. 

What I would like to know is, a school this size, with its marketability,
why doesn't C-A show even any interest in having anybody speak to this
school about amigas?

IE, should _I_ contact them and inform them of this market, or what?

ammrk@swbatl.sbc.com (Mike R. Kraml) (06/05/90)

In article <MOFO.90Jun3134255@bucsf.bu.edu> mofo@bucsf.bu.edu (jason greene) writes:
>I currently attend Boston University and am active in the Amiga user group
>here. There are roughly 10,000 undergraduates here, and about 35,000
>students all totalled. The school of Communications, considered one of the
>top programs in broadcasting in the world, operates many amiga 2000's.
>
>these 2000's were purchased on the school of Communication's own volition,
>not by shrewd marketing by C-A. 
>
>What I would like to know is, a school this size, with its marketability,
>why doesn't C-A show even any interest in having anybody speak to this
>school about amigas?
>
>IE, should _I_ contact them and inform them of this market, or what?

    Well, not really, what I think you should do is contact your local Amiga 
dealer and make him aware of the excellent opportunity he or she is missing
out on.  If you don't have a local dealer, I guess your stuck with CBM.  If
you do decide you want to invest some of your time and efforts, go ahead and
give CBM a call.  
    I know this sounds like an excuse, but unfortunatly, CBM is just not yet
up to speed on this educational thing yet (I know, marketing in general), and 
could perhaps use the kick in rear, but from what I gathered at our last 
usersgroup meeting (with a live CBM rep), they really do want to penetrate
the educational market, but they really need to come up to speed on this 
"new" (to them anyway) type of marketing first.  Looks like they are going 
in the right direction guys, and if we can give them a hand, it may pay off.  
    Remember what Cooperman did for Apple and the educational market, well,
it could happen for the Amiga too.   See ya, Mike...

-- 
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  Mike Kraml - Manager-Separations MECHANIZATION - SWBT - (The Techies)
  UUCP: {uunet, bellcore, texbell}...!swbatl.sbc.com!ammrk   
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mofo@bucsf.bu.edu (jason greene) (06/05/90)

thanks for the response, mike.
But when you said that "I should contact my local amiga dealer" there are a
few problems with that:

1) There are no "local" amiga dealers in Boston. Sounds preposterous, but
it's true. The closest dealer is a store called The Memory Location (a
large store that does mail order as well) but it is out in Wellesley MA
which is about 30-45 minutes by commuter rail, and then a 10 minute walk.
It is very difficult to even get there from Boston if you don't have a car.
Thus, if a student has a problem with the amiga, he would need to take it
there to get it fixed. Unless,

2) The campus bookstore carries Amigas. In which case, the "local Amiga
dealer" could not deal with either the store or the school, because then it
would be acting as a distributor. Many of the amiga stores (all about a 45
minute radius away, but once you get out that far, there are MANY) fully
realize the market. There is another large store that handles mail order as
well in Worcester. Thus, the Amiga is a fairly healthy seller at Worcester
Polytechnic Institute. But in the city, heck, the power of the campus
bookstore is to the degree that it is convincing families to chuck out 3000
bucks for a Mac IIcx for their son or daughter who (the average student)
writes 2 papers a year.

3) Also, how many computer stores, no matter what computer they sell, have
the financial stability to a)blanket the advertising market, b)send flyers
out to a majority of the students both incoming and current, and c)give a
large enough "student discount" without having the computer company supply
the computers at a discount.


I have recently been corresponding though with Howard Diamond, and
educational rep for CBM, who has been *most* generous in his mailings to me
and his accepting of my comments in return. 

Two letters were sent to me, and as soon I learn how to POST to this
newsgroup (not reply or forward, but post) i will include many of his key
points, which I found quite fascinating regarding the marketing of a
computer to a school, etc.

/\/\ofo       		"gnew to gnus"
mofo@bucsf.bu.edu   	"the dream is always the same"

              

csbrod@medusa.informatik.uni-erlangen.de (Claus Brod ) (06/12/90)

Does anyone out there know about student reps in Europe and especially
in Germany? Tnx for any pointers! 


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Claus Brod, Am Felsenkeller 2,			Things. Take. Time.
D-8772 Marktheidenfeld, West Germany		(Piet Hein)
csbrod@medusa.informatik.uni-erlangen.de
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