info-mac@uw-beaver (01/30/85)
From: Richard Furuta <Furuta@WASHINGTON.ARPA> A number of the recent messages to info-mac have convinced me that I should express my opinion on the LaserWriter to try and give some perspective. Apple's LaserWriter is designed by a company named Adobe. It is based on the Canon CX marking engine. There are a number of other laser printers which use this same marking engine---the HP LaserJet, the Imagen 8/300, and the QMS 800 among them. Some of the comments on the LaserWriter have centered on its cost ("high priced for a printer"). When you compare the pricing of the LaserWriter ($7000) to the HP LaserJet ($3500) that might seem to be the case. However, the comparison is really not fair---the LaserJet is a glorified Diablo Typewriter with a limited interface that prevents you from printing much of what you'd want to be able to print (like full page bitmaps at printer resolution). A fairer comparison is between the LaserWriter, the Imagen 8/300, and the QMS 800. One can argue at length about the relative capabilities of these printers, and people on the Laser-Lovers mailing list seem to be doing just that, but the message that comes through clearly is that the LaserWriter is as powerful as the 8/300 and the 800 in its ability to represent pages. In fact, much of the discussion is over whether or not the LaserWriter is >>more<< powerful. The clincher is that both the Imagen 8/300 and the QMS 800 are priced at about $10000. Apple's $7000 price for the LaserWriter is a bargain by comparison here. In fact, you could almost say that the LaserWriter's price is anti-competetive, being so much lower than the other comperable printers! I expect that Apple won't sell very many LaserWriters to the home market. On the other hand, I expect they'll sell a very large number of them to businesses and Universities. Many of these won't be hooked up to Macs (or indeed to microcomputers at all). In fact, Adobe is selling an interface from 4.2 bsd (Unix) for the printer. Of particular interest are the options available to people who want to upgrade from the LaserWriter. In the last few days, a number of other companies also have announced printers with the Adobe interface. QMS has the 1200A which retails for something like $30,000, if my math is correct. This is a 12 page per minute printer (resolution also 300 dpi) with a heavier duty cycle than the Canon CX. Also, Merganthaler/Linotype has announced some phototypesetters with the same interface at 600 dpi, 1200 dpi, and 2500 dpi (I don't know the prices). Adobe is working hard to make their printer language a standard, used in many different manufacturers products. This standardization will work to the Macintosh owner's benefit. And the other implication for Macintosh owners is that a large number of professionally designed fonts will become available for the Macintosh in the coming year. (It's my understanding that Apple will be marketing sets of fonts with printer and screen representations for prices in the $80 to $100 range.) --Rick -------