mike@hpfclk.UUCP (11/23/83)
#N:hpfclk:7400001:000:249
hpfclk!mike Nov 15 13:57:00 1983
Coke is now being made with NutraSweet. (It is marketed as Diet Coke).
However, they're still putting Saccharin in it. Does any one know why?
Michael Bishop
hplabs!hpfcla!hpfclk!mike
preece@uicsl.UUCP (11/29/83)
#R:hpfclk:7400001:uicsl:7500033:000:774 uicsl!preece Nov 28 09:15:00 1983 Aspartame (NutraSweet) is much more expensive than saccharin, as well as much sweeter. I suspect they're using it because (1) it's a NEW THING and therefore hype-able, (2) it tastes better, and (3) it reduces the saccharin content, which is popularly thought to be good, since saccharin is generally thought to be dangerous. The cost factors are strange. The cost of a gallon of syrup for making a soft drink seems to be driven more by the marketplace than by the cost of ingredients. The New York Times ran a table a month or so ago showing the manufacturing costs and sale prices of various soft drink formulations. All aspartame was much more expensive than mixed saccharin and aspartame but would not sell for that much more. scott preece ihnp4!uiucdcs!uicsl!preece