[net.consumers] Ovaltine and vitamins

buck@shell.UUCP (Lester Buck) (06/25/85)

> It's not only Coca Cola that's changed.  Last week I went to the grocery
> store to buy (among other things) Ovaltine*.  I like ovaltine, because it
> contains various vitamins, in reasonable doses (45% of the RDA for most
> of them).
> ...
> mentioned on the front label.  It now has about HALF the vitamins it formerly
> had!  I guess, like the alleged coca leaves, the cost of the vitamins was
> getting too expensive... so they changed the "taste" by reducing the vitamin
> content.

I remember reading somewhere (Consumer Reports?) that the net difference
between Special K and Total cereals is about a half-cent of vitamin spray
per box at one step of processing for Total.  For this the price difference is
twenty or thirty (I haven't checked lately) cents more per box.
I wish I had a piece of that action...  I think vitamins in bulk are
really quite cheap.

A. Lester Buck @ Shell Development Co.
{ihnp4, pur-ee, ut-sally}!shell!buck