spence@utstat.uucp (Ian Spence) (11/14/88)
Next Meeting: Wednesday, November 16 at 2.00 p.m. in Sidney Smith R.570 Topic: Graphs and psychophysics Speaker: Ian Spence Synopsis: Tufte, Macdonald-Ross, Cleveland and McGill, and others, recommend that we do not construct graphs with graph elements that have more dimensions than the data. The use of boxes and cylinders, as well as volumes of other kinds, is frowned upon, as is the use of graph elements that require the observer to judge areas. Such opinions are loosely based on results in traditional psychophysics, a branch of psychology that seeks to investigate the relation between subjective experience and the physical magnitude of stimuli. It is well known that judged length is proportional to physical length, but that judged areas or volumes are generally underestimated, with a power function providing a better description than a straight line. Until now, no one has determined the exponents of the psychophysical function for common graphical elements, such as lines, bars, pie and disk slices, boxes and cylinders. An experiment that does this will be presented and discussed, and a definitive answer to Tufte's question, "Should we forego the 4000 lb chicken", will be given.