[net.games.video] Atari Advertising Blitz

perelgut@utcsrgv.UUCP (Stephen Perelgut) (09/30/83)

I have recently seen a number of advertisments for Atari 2600 cassettes.
The first time I encountered these was while watching "Video Singles", a
production out of Toronto that tries to be "The Music Channel - MTV" using
a higher than average Canadian Content.  (By the way, it works and you get
to see some incredible avant-garde video singles.)  The second time was
during Good Morning America.

Some of the ads are better-than-average media hype.  (The Galaxians ad is
really good - let's hear it for Quid, "a credit to his cassette").  But 
there are some really far out ads.  Particularly the Centipede II ad.
Starts with a shot of a row of legs&feet upside down at the bottom of the
screen.  The feet are all wearing blue&white striped socks.  The camera
pans back to a shot of someone pushing a dolly of dummy's feet.  Suddenly
a pincer taps him on the shoulder and ...

Let's hear it for Atari!  Good games, but great ads!!!

P.S.  Any hints about the first Swords cassette would be appreciated.  I have
been to each of the Zodiac rooms and still haven't gotten past the first
(give-away) level!!!
-- 
Stephen Perelgut    Computer Systems Research Group    University of Toronto
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