long@ittvax.UUCP (H. Morrow Long [Systems Center]) (03/02/85)
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It appears from the past few issues of each that Unix Review
will concentrate on publishing articles on technical subjects
while UNIX/WORLD is intent on becoming a general manager/user
mag. I wonder if they have decided to do this (find a niche)
to ensure their survival?
Another thing: You can receive Unix Review for free if you
fill out a form describing your job title, what type of
purchases are planned at your site, etc. You can buy the slick
glossy UNIX/WORLD at many newsstands now.
--
H. Morrow Long
ITT-ATC Systems Center,
1 Research Drive Shelton, CT 06484
Phone #: (203)-929-7341 x. 634
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research sii supai tmmnet twg uf-cgrl wxlvax yale}!ittvax!longbass@dmsd.UUCP (John Bass) (03/04/85)
The distinction between Unix Review and UNIX/World is quite deliberate.
It has to do with the focus of each publisher ... I've had long talks with
Mark Compton (Editor for Unix Review) about this in the last couple weeks.
UNIX/World is following the needs of its primary advertisers ... mass market
companies. They are following the PC/World type slick mag with end user
type articles.
Unix Review is responding to its advertisers as well by targeting the
highly technical market place ... engineers, systems adm, R&D management,
software developer, etc. Mark has indicated their publisher tends toward
the qualified reader type subscription approach due to the nature of the
people that advertise their mags.
--
John Bass
DMS Design (System Performance and Arch Consultants)
{dual,fortune,idi,hpda}!dmsd!bass (408) 996-0557