peterr@utcsrgv.UUCP (Peter Rowley) (11/27/83)
If networks and advertisers tried to determine *who* watches a particular show, and *how closely* they watch it, we might see some higher-quality material like Overnight stay around. Certainly such factors are taken into account by magazine advertisers. If I wanted to sell a new high-end item, I'd want to sell to an audience that could (a) afford it and (b) be inter- ested in it. I wouldn't want to pitch my wares to 50M people who couldn't afford it, or who have the set on simply as a background. My only comment on Overnight itself is that, in balance, I'm quite sorry to see it go. Linda Ellerbee's cynicism bothered me a lot at first, but I learned to tune it out and ended up simply appreciating the rarely- seen BBC and other other foreign material (including a clip from Soviet TV of a newscast that covered The Day After, showing scenes of it). p. rowley, U. Toronto