rcd@opus.UUCP (Dick Dunn) (06/19/84)
On bingo cards for info: >Another defect of the new-style HIGH FIDELITY is the games they are >playing with reader-service "bingo" cards. They dropped the cards >when they went to the new format,... > >Anyway, I have always felt that one of the prime purposes of these >"quasi-technical" hobby magazines is to serve as a conduit of >info between the advertising manufacurers/dealers and the readership, >and having Business-Reply-Mail reader-service was the best way to >fulfill that function,... I hope other people have had better luck with bingo cards than I have. I don't know whether it's the magazines or the advertisers, but I get much less than a 50% response to items I request, and it usually takes at least three months to get even those responses. I'd like them if it were possible to get responses, but I've just about decided it isn't worth the bother. Anyone else have this sort of experience? -- Dick Dunn {hao,ucbvax,allegra}!nbires!rcd (303)444-5710 x3086 ...Cerebus for dictator!
kar@ritcv.UUCP (Kenneth A. Reek) (06/20/84)
I had an article published in a magazine (not an audio mag) about some software
I wrote. The article was in the February issue, and it was early June before
I got my pre-gummed address labels for the folks who responded via the bingo
card. Apparently it takes a while for the magazine people to type in all
those names (or subscription numbers) and collect a good sized batch to mail
to the advertiser. Add more delays for the advertisers to prepare and mail
information, and 3 delays caused by the U. S. Mail, and it's easy to see
several months go by.
--
Ken Reek, Rochester Institute of Technology
{allegra,seismo}!rochester!ritcv!kar