rjd@linus.UUCP (Robert DeBenedictis) (02/27/85)
"Audio advertisements are biased, deceptive, and 'unmusical'." It is a common misconception, which some "experts" would have you believe, that all advertisements serve one purpose, and one purpose only. Nothing could be further from the truth! Our advertisements serve a *multiplicity* of nefarious purposes, the least of which is to sell our products and line our pockets. Our intent, in the reproduction chain, is always to confuse and befuddle you, the consumer, by insulting your intelligence, thereby bringing you up to our level of musicality so that you can thank us. Or, more simply put, we strive to intimidate you into buying our products. That some claim our advertisements are bullshit is irrelevant. This is the reason that even a fool who spouts "facts" from our advertisements may sound like he knows something. Only the components WE sell can possibly make a difference in the sound of ANY serious fidelity system. Take something as easy to evaluate as an advertisement. Advertisements are almost always rated by how effective they are. However, when asked to sell a product in the sleaziest way possible, many highly regarded manufacturers fail miserably; producing only one tenth the customers at 1000 times the cost! All Sinn/Aimm advertisements are designed to work on simple minds. We get our customers from the real-world, because in the real-world customers are stupid. We know of no other company which can make this claim. Regardless of how chintzy your system is, replacing your components with ours will result in sound that rivals even the best live performance. This may sound like a pretty bold claim; don't take our word for it, visit a Sinn/Aimm dealer and hear it yourself.